What is webcasting?
Webcasting is the delivery of audio and/or video to computers
that are connected to a network. Think of it as watching a movie or a live event
on your computer. But unlike a movie or traditional video, webcasts can be interactive
- which means viewers can ask or respond to questions during the "cast."
You can even poll the audience for immediate feedback on how well your message
is being received or understood.
Why
Webcast?
Webcasting
gives you the impact and interaction of a live event or face-to-face communication
at a fraction of the cost, time, and planning. Webcasting is particularly effective
when you need to quickly and simultaneously reach a geographically scattered audience,
and want to ensure a consistent message is communicated to all groups.
Webcasting
is convenient and flexible for your audience as well, which means you'll reach
more of them. If people are unable to attend the initial webcast, it can be archived
and viewed later when it's convenient for them.
Webcast
Enhancements
You
can enhance the effectiveness and interactivity of your webcast by incorporating
some of the following options:
· Custom slideshow synchronized
· Interactive viewer Q&A
· Live polling
· Viewer sessions reporting
· Internet or intranet
content delivery
· Password protection
Is your
computer ready for streaming media?
to arrange a free live demo.
|
Webcasting
Applications
Investor
Relations
·
Corporate/annual meetings
· Earnings announcements
·
CEO Announcements
Public
Relations
·
Press conferences
· Event coverage
· Keynote
speech
· Political campaigns/speeches
· Video
newsletters
· Video press releases
Internal
Communication/Training
· Employee
orientations
· Executive education
· Distance
learning
· Company news
Sales/Marketing
· Product or
service testing
· Focus Groups
· New product/service
launches
· Corporate capabilities | |
